In Flight magazine: how to grow your private client base

What's In Flight all about?

In Flight Magazine continues to deliver real solutions, not just sympathy - and our June 2025 edition tackles the question every care provider is asking: "How do we not just survive, but thrive?".

With National Insurance contributions rising, overseas recruitment in jeopardy, and public contracts still underestimating the true cost of quality care, building a robust private client base may be your most sustainable answer.

Inside the magazine you'll find:

• Clear pricing guidance - How to calculate the right price for your services, plus access to Birdie's free Profit and Cost Benchmarking Calculator
• Proven strategies from successful agencies - Tips you can put to work immediately to start winning private clients faster
• Complete referral network guide - Step-by-step framework for building partnerships that deliver 30-50% higher conversion rates
• Real insights from industry leaders - Interview with Charlotte Driver-Young from Christies Care
• The "Agony Aunts" section - Real care providers get expert answers to challenging situations like client retention and difficult families

Why you should download your free copy

If you're running a care business, this magazine offers:

1. Real, usable advice - Not theoretical ideas but steps you can take today
2. Wisdom from people who get it - Learn from other providers who understand your challenges
3. Plain-English guidance - No fancy jargon, just clear explanations of what really matters
4. A supportive community - Connect with other providers through the Flock platform
5. Helpful free tools - Like Birdie's cost checker that shows how your business compares to others

The magazine also has a bit of fun with a crossword puzzle for your coffee break, with a competition included...