December 17, 2019

Birdie hires Malte Gerhold: CQC Strategy & Intelligence Chief

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Birdie welcomes Malte Gerhold as Chief Integrated Care Officer

London, UK, 17 December 2019

We are thrilled to announce that Dr Malte Gerhold, currently Executive Director of Strategy & Intelligence and Board Member at the Care Quality Commission (CQC), will be joining us in March as Chief Integrated Care Officer. He will be developing our offering of integrated health and social care for older adults and helps us to further develop our endeavours to innovate the elderly care sector and improve the lives of a million older adults in five years.

At Birdie, we are developing state-of-the art technology innovations to help agencies deliver outstanding care. That’s why we’re delighted that Dr Malte Gerhold agreed to join our team to step up our efforts! His extensive knowledge and experience will help us align our product even further with CQC requirements and standards of care.


Prior to his role at Birdie, Dr Gerhold worked for six years at the CQC and was responsible for setting out the organisation’s five-year strategy. He was an advisor at the Prime Minister’s Delivery Unit before being appointed Deputy Director of the Strategy Unit at the Department of Health. Earlier in his career, he spent some time in Sierra Leone, advising the government on its delivery priorities including health, energy and private sector investment.


At Birdie, we strongly believe in improving the standards of care with the support of technology. We help home care agencies to be more transparent, more person-centred and more proactive in the management of their client's health and wellbeing and ensure quality of life and peace of mind. Dr Gerhold’s appointment is set to optimise the impact of this approach further, with his mandate to build a more integrated care offering for older adults across health, social care and community services.

Dr Gerhold commented: “After more than six fantastic years, I have decided to leave CQC to seek a very different challenge. In CQC’s State of Care report this year, we talked about the importance and opportunity of new technologies and different ways of working for people requiring care, based on their needs. I’m excited to be able to make a direct contribution to that in the future.”


Commenting on the appointment, Max Parmentier, our CEO said: “Malte shares Birdie’s vision to help older adults live happier and healthier lives in the comfort of their own home. He combines an exceptional track record with strong leadership, and has the critical skillset to help us develop a fully integrative approach in improving the way care providers deliver care to our ever-growing ageing population.”

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